AWS · Azure · GCP · Salesforce · HubSpot

Recover Every Dollar of Cloud Partner Funding
You're Owed

Vela syncs Salesforce and HubSpot with AWS ACE, Azure Partner Center, and GCP. Tracks MDF, MAP, Sandbox and POC balances, flags expiry dates, and prepares claims before deadlines lapse.

Active Deals
24
↑ 3 this week
MDF Available
$42k
2 expiring soon
ACE Sync
Live
Last sync: 4m ago
Pipeline by Stage
Prospect → Launched

The manual grind is over.

Multi Cloud Partner Central is a data repository. Vela is your intelligence layer.

Before
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    Manual Co-Sell Data Entry

    Teams losing hours to manual data entry across AWS, GCP, and Azure partner portals.

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    Missed MDF Funding

    Missing claim deadlines costs real money. Most partners don't realize it until the quarter is over.

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    Manual Programs Tracking

    Waiting until QBRs to find out you missed a certification requirement.

With Vela
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    Automated Pipeline Sync

    Native Salesforce & HubSpot integration handles co-sell bi-directional sync across AWS, GCP, and Azure automatically.

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    Dynamic Funding Visibility

    Real time tracking of MAP, MDF, and POC funding with automated claim alerts.

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    Proactive Program Analytics

    Smart recommendations tell you exactly what's needed to hit the next program before QBR season.

What partner portals can't do

Partner portals store data. Vela turns it into action: what to do next, what funding you haven't claimed, and where deals are stalling.

monitoring

Funding Intelligence

Track MAP, MDF, POC, AMP, and MPO funding across clouds. Never miss a claim deadline or leave money on the table.

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Co-Sell Pipeline Sync

Bi-directional sync for Salesforce and HubSpot across AWS, GCP, and Azure. Keep sellers in their CRM while co-sell portals stay current automatically.

psychology

Insights Assistant

Built for Sellers, CROs, and PDMs. Surfaces what to act on today: stalled deals, co-sell opportunities, and recommended next actions.

insights

Seller Intelligence

Full visibility into each seller's pipeline health, co-sell submission rates, and which deals qualify for funding across all clouds.

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PDM Coach

Partner Development Manager dashboard with tier progress, certifications, funding eligibility, and recommended next actions.

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CRM Sync

Connect Salesforce or HubSpot in minutes. Automatic deduplication, field mapping, and real time sync log visibility.

Solutions

Three ways Vela turns AWS partner data into claimed funding and faster co-sell.

Scalable for every partner tier

Try the Starter plan free for 14 days. No credit card required.

Starter

$359 /mo

For boutique partners automating their first co-sell workflows.

  • checkUp to 3 users
  • checkCo-sell pipeline sync (AWS, GCP, Azure)
  • checkUp to 2,000 synced records/year
  • check1 CRM connector (Salesforce or HubSpot)
  • checkFunding dashboard & expiry alerts
  • checkInsights Assistant (Seller role)
  • checkBoard Report & pipeline view
Start Free Trial
Most Popular

Growth

$799 /mo

Full automation for established partners scaling fast.

  • check_circleEverything in Starter
  • check_circleUp to 10 users
  • check_circleUp to 6,000 synced records/year
  • check_circleBi-directional CRM sync (SF + HubSpot)
  • check_circleAll Insights Assistant roles (Seller, CRO & PDM Coach)
  • check_circleMulti-cloud funding tracking (MAP, MDF, AMP, MPOPP)
  • check_circleRelationship memory & seller intelligence
  • check_circleSmart account recommendations
Get Started

Enterprise

Custom
starting at $1,899/mo

For GSIs and global cloud practices that need full control.

  • checkEverything in Growth
  • checkUp to 30,000 synced records/year
  • checkUnlimited CRM connectors
  • checkCustom field mappings + SSO / SCIM
  • checkBranded QBR decks & white-label
  • checkDedicated PDM Coach CSM
  • checkSLA guarantee · Priority support
  • checkUnlimited users
Contact Sales

Frequently Asked
Questions

Can't find what you're looking for?
Contact our support team.

Vela is a multi-cloud partner intelligence platform that syncs Salesforce and HubSpot with AWS Partner Central (ACE), Azure Partner Center, and GCP Partner Advantage. It tracks MDF, Sandbox, MAP, and POC funding balances, automates co-sell pipeline sync, and prepares funding claims before deadlines lapse.
Vela integrates with Salesforce and HubSpot, syncing both bidirectionally with AWS Partner Central, Azure Partner Center, and GCP Partner Advantage, with dual split role functionality for full customization of leads and opportunity referrals. Need a different CRM? Contact us and we will help.
Vela supports AWS Partner Central (ACE), Azure Partner Center, and GCP Partner Advantage — all three major hyperscaler co-sell portals in a single dashboard.
Vela tracks MDF (Market Development Funds), MAP (Migration Acceleration Program), POC credits, Sandbox credits, and other hyperscaler partner funding programs across AWS, Azure, and GCP.
Vela is purpose-built for funding recovery and co-sell intelligence, not Marketplace listing management. Unlike Tackle, Clazar, Suger, and Labra which focus on AWS/Azure Marketplace transactions, Vela integrates with the AWS Partner Central Agents API for live funding balances, covers all three clouds in one view, and includes a daily briefing, tier tracking, and funding ROI attribution.
Vela starts at $359/month (Starter, up to 3 users). Growth is $799/month (up to 10 users, all clouds). Enterprise starts at $1,899/month with unlimited users, SSO, and dedicated support. A 14-day free trial is available on the Starter plan — no credit card required.
AWS is retiring the legacy ACE pipeline management interface and requiring all ISVs to migrate to the AWS Partner Central Agents API by June 30, 2026. Vela is already integrated with the new API, so existing customers are unaffected.

Ready to automate your alliance operations?

Start with the Starter plan, free for 14 days. No credit card required.

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